Across kitchen tables in America, families are asking the same uneasy question: Why is my utility bill climbing again?
This isn’t an isolated frustration. Nearly 60 utilities across the country are raising or seeking approval to raise their rates this year, representing $38.3 billion in new charges for more than 56.7 million electric customers and $3.5 billion for 26 million natural gas customers. If current policy proposals move forward, the average household could see an extra $110 added to their annual electric bill by 2026.
That’s real money for households already stretched thin. And I believe this moment presents a larger question: what is driving these increases, and how can utilities take a different path before costs spiral further?
The Forces Behind Rising Bills
Utility bills are no longer just another expense. They’re quickly becoming one of the largest line items in the monthly budget for households, alongside housing payments, car loans, health insurance, and cell phone bills. Very soon, the total cost of power, gas, and water may surpass both healthcare and car payments, second only to the mortgage. That’s how significant this issue has become.
Figure. The Rising Residential Retail Price of Electricity (Source: U.S. Energy Information Administration)
Utility bills aren’t random. They are shaped by the fundamental costs of generation, transmission, and distribution:

Figure. Compound annual growth rate for residential electricity prices over time (Source: U.S. Energy Information Administration)
But today, new forces are colliding with these fundamentals:
From my perspective, these forces are converging in a way that challenges utilities to think differently about operations, investment, and customer experience. What I hear from utility leaders is a common urgency to not just manage costs, but to transform how they deliver value.
Caught Between Rising Costs and Customer Expectations
Utility companies find themselves in a difficult position. On one side, they face relentless pressure from regulators and customers to keep rates low. On the other side, they must invest billions in infrastructure upgrades, manage soaring fuel costs, and meet exploding demand from data centers and electrification.
Figure. Trends in U.S. wholesale and retail electricity costs 2010-2026 (Source: U.S. Energy Information Administration)
The complexity is felt by customers every month. Just this weekend, I spent time with friends dissecting recent energy bills. It took us half an hour just to make sense of the charges, and the joke at the table was that you need a CPA and a lawyer to decode a typical statement. One friend pays about $200 a month for an unoccupied home in Austin. Another has solar and a Powerwall in California, but still sees high bills because charging an 80 kWh EV multiple times a week adds up. These are not edge cases. They are a window into how opaque billing, new loads, and changing usage patterns collide in ways customers do not always understand.
Figure. Average U.S. Monthly Electric Bills in 2024 (Source: U.S. Energy Information Administration)